Definition: The Google June 2026 Spam Update is a global update to Google's spam-detection systems, rolled out on June 24, 2026, across all languages. It targets manipulative tactics such as scaled content abuse, scraped pages, cloaking, doorway pages and AI-manipulation attempts. Google announced no new spam policies alongside it. Quick Answer: This appears to be routine spam enforcement rather than a new policy shift. It targets manipulative tactics, not AI content for bein

Despite the hype, llms.txt is not a Google ranking factor and there is no evidence it helps ChatGPT, Gemini or Perplexity recommend your business. Studies show AI crawlers rarely access the file, while Google has confirmed it does not use it. For most businesses, the real drivers of AI visibility are helpful content, authority, trust, structured information and strong brand signals, not a hidden text file.

Google removed FAQ rich results from Search on 7 May 2026, but FAQPage schema remains valid and useful. While FAQ dropdowns no longer appear in SERPs, structured FAQ content still helps search engines and AI systems understand, extract and cite information. The focus shifts from earning rich-result visibility to improving machine comprehension, AI citations and answer-engine visibility. Keep genuine FAQ schema, remove manipulative markup, and update reporting before the Augus

AI can dramatically improve SEO, but fully automating it is a mistake. Google rewards content that demonstrates real expertise, experience, and value—not content created at scale to manipulate rankings. Automated backlinks and AI-generated filler content can create long-term risks, while AI-assisted SEO combined with human judgment drives sustainable growth. The founders who win use AI as a tool, not a replacement for strategy, expertise, and decision-making.

Most "when to hire a GEO agency" guides are written by the agencies who want to be hired. So they all reach the same conclusion: yes, hire one, ideally us. This guide does the opposite. If you're at the wrong stage, a GEO agency will burn through your retainer with nothing to show for it. If you're at the right stage, the agencies charging £2,500 a month are probably not the right fit either. Not because they're bad, but because they're priced for businesses with very differe

AEO helps your content get found, understood, and cited by AI systems like ChatGPT, Perplexity, and Google AI Overviews. This guide explains what AEO is, how it differs from SEO and GEO, and how businesses can use structured, authoritative content to stay visible in AI search.

Perplexity SEO helps your content get cited inside AI-generated answers. This post explains how citations work, how PerplexityBot and Perplexity-User crawl pages, and how to improve visibility through retrieval, extraction, attribution, and persistence. It also includes a real 5% visibility audit, checklist, and measurement template.

Wix site not showing in ChatGPT or AI search? Three symptom patterns explain almost every invisibility: never cited, dropped from AI answers, or competitors cited instead of you. This guide identifies which path your site is on, why Wix-specific factors (JS rendering, schema gaps, templates) cause the problem, and gives six concrete fixes ordered by impact — none of which require leaving Wix.

Google AI Overviews are changing how content appears in search results. Ranking high is no longer enough: AI systems favour pages with clear answers, accurate structured data, strong topical depth, brand mentions and fresh content. This guide explains the 5 signals that influence whether your content gets cited, with practical checks for each one.

Learn how to get your business found in ChatGPT by improving content clarity, technical accessibility, structured data, and topical authority. This guide explains how AI systems retrieve, cite, and recommend sources, plus the practical steps businesses can take to increase visibility, earn mentions, and turn AI search exposure into leads.

Most brands treat GEO and SEO as the same thing. They're not. SEO gets you ranked. GEO gets you cited inside AI-generated answers on ChatGPT, Perplexity, and Google AI Overviews. The difference comes down to three layers: indexed, extractable, and citable. Most businesses are strong on the first and weak on the other two — and that gap is growing. This post breaks down what actually differs, where the same investment serves both, and what to prioritise first.

Generative Engine Optimization (GEO) is the practice of making your content easier for AI search systems to find, trust, and cite in generated answers. It matters because a growing share of users now get their answers directly from tools like Google AI Overviews, ChatGPT and Perplexity — without clicking through a list of links. If your content is not what those systems choose to surface, your business does not appear in that interaction, regardless of where you rank in tradi

AI-written content often fails to rank not because Google rejects AI, but because most automated articles lack originality, expertise, trust, and real user value. After testing dozens of AI writing tools, we found they speed up drafting but rarely produce page-one-worthy content without human input. Strong rankings still depend on people-first writing, editorial judgment, and clear E-E-A-T signals.